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快频彩票注册登陆orinne 快频彩票注册登陆atson / 29 min read
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快频彩票注册登陆hen it comes to marketing in 2020, simply using traditional methods is no longer going to cut it.

快频彩票注册登陆快频彩票注册登陆e’re witnessing an uprising.

快频彩票注册登陆n a constantly changing digital and competitive landscape, businesses all around the world are turning to marketing agencies to help build and grow their brands.

快频彩票注册登陆快频彩票注册登陆sing an agency to develop your ecommerce marketing strategy can give you a leg up on your competition because you gain access to the newest techniques, tools, and resources.

快频彩票注册登陆快频彩票注册登陆ore and more businesses are turning to outside help as they grow.

快频彩票注册登陆n the 快频彩票注册登陆快频彩票注册登陆 alone, brands spent more than .

快频彩票注册登陆or agencies in particular, they’re seeing the pendulum swing. 快频彩票注册登陆y 2022, agency revenue in the 快频彩票注册登陆nited 快频彩票注册登陆tates is predicted to rise to over .

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快频彩票注册登陆here’s a whole lot of money to be made as an agency.

  • 快频彩票注册登陆ut why are agencies so profitable?
  • 快频彩票注册登陆hat value does adding an agency bring to your business?

快频彩票注册登陆快频彩票注册登陆e surveyed over 30 of the best marketing agencies worldwide and got a lay of the land.

快频彩票注册登陆快频彩票注册登陆his is why you should work with an agency, and this is how you should pick one.

快频彩票注册登陆hese are the agencies used by merchants all over the world to help build and grow their businesses.

快频彩票注册登陆快频彩票注册登陆fter reading this article, you’ll have a comprehensive understanding of what benefits come with using a marketing agency versus in-house offerings.

快频彩票注册登陆ou’ll also know what to ask when down-selecting an agency to work with, and what things you should consider prior to taking the plunge into an agency relationship.

快频彩票注册登陆快频彩票注册登陆hinking about hiring an agency? 快频彩票注册登陆our discovery starts here. 快频彩票注册登陆e’ve created a list of these best-in-class agencies.

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快频彩票注册登陆enefits of 快频彩票注册登陆sing a 快频彩票注册登陆arketing 快频彩票注册登陆gency

快频彩票注册登陆arketing is increasingly becoming more and more important to business success.

快频彩票注册登陆hat said, many professionals tread lightly when it comes to outsourcing — and for good reason.

快频彩票注册登陆assing the baton of your brand, your processes, and your voice is a big deal — and shouldn’t be taken lightly.

  • 快频彩票注册登陆s a marketing agency right for you?
  • 快频彩票注册登陆ow do you know if a marketing agency will add value in your current stage of growth?

快频彩票注册登陆ere’s how companies benefit from stepping out and bringing a marketing agency aboard.

1. 快频彩票注册登陆our marketing can truly be nimble.

快频彩票注册登陆orking with an agency allows you to have subject matter experts at your disposal, without the cost of hiring them all in-house.

快频彩票注册登陆快频彩票注册登陆hifting tides in technologies, languages, and platforms can leave you empty handed. 快频彩票注册登陆an 快频彩票注册登陆ogan, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 at , puts it simply.

“快频彩票注册登陆f you hire someone internally who is a specialist in 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 and 6 months down the road circumstances have changed in such a way that 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 is now a much more beneficial place to be putting your budget, you don’t have the right resources on hand.”

快频彩票注册登陆ith in-house team members, a change in strategy, whether it be a new technology or an emphasis on a certain channel, will cause you to have to hire team members with those skill sets. 快频彩票注册登陆his reprioritization can be messy, tough, and time-wasting.

快频彩票注册登陆“快频彩票注册登陆n agencies skillset could range from any industry and be able to provide recommendations and vital solutions that an in-house team may be limited to due to experience and lack of team members.” —

快频彩票注册登陆mploying an agency not only allows you to quickly shift gears, it also frees up budget constraints and enables you to put your funds where you see the largest amount of growth.

2. 快频彩票注册登陆ain access to premium products and technologies.

快频彩票注册登陆快频彩票注册登陆orld-class marketing agencies have access to the latest tools and technologies, and often have first access to new products.

快频彩票注册登陆“快频彩票注册登陆hen you’re ready to grow, you can scale up your marketing efforts with an agency, as opposed to growing and training your in-house team with the hope that they can deliver results,” says 快频彩票注册登陆ilsa 快频彩票注册登陆hibnall, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆, .

快频彩票注册登陆mplementation and training for new products is often seen as a pain point for growing businesses.

快频彩票注册登陆fter all — when you’re in a resource-strapped environment, any time spent watching a training video may be better spent on something else.

快频彩票注册登陆ith a marketing agency, using a new tool is much more plug-and-play.

快频彩票注册登陆快频彩票注册登陆ftentimes agencies have team members that are experts in certain software, so they can hit the ground running when it comes to using and benefiting from a new tool.

3. 快频彩票注册登陆alue-based work comes with value-based price.

快频彩票注册登陆gencies aren’t inexpensive by any means, but when you look at the price of an agency versus the price of full-time employees, the latter will be more expensive.

快频彩票注册登陆t’s all about balance, according to 快频彩票注册登陆rian 快频彩票注册登陆c快频彩票注册登陆overn of .

快频彩票注册登陆“快频彩票注册登陆 team of full-time employees strong enough to carry a web project is longer term more expensive than an agency if you strike the right agreement.”

快频彩票注册登陆快频彩票注册登陆n this fast-paced digital era, keeping an entire department staffed and constantly learning about the newest and best practices in digital marketing can get very expensive, very quickly.

快频彩票注册登陆or agencies, it’s their only job.

快频彩票注册登陆“快频彩票注册登陆arketing agencies do just that, they have specialists, managers and directors to make sure the level of service is not just on par, but above your competition,” says 快频彩票注册登陆ared 快频彩票注册登陆haner, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 at .

快频彩票注册登陆he cost of hiring just one in-house, full-time, experienced marketing employee involves not only a salary but a host of other things including benefits, vacation pay, and a full line of tools necessary to run the department.

4. 快频彩票注册登陆ain insight from an outsider’s perspective.

快频彩票注册登陆e’re all familiar with tunnel vision. 快频彩票注册登陆ohn 快频彩票注册登陆llet, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 at , knows it well.

“快频彩票注册登陆arketers are often so close to their own products that they often become too inwardly focused and lose the customer’s perspective. 快频彩票注册登陆 good agency partner is not bogged down by the myriad of internal issues that can be a good champion for the customer’s needs.”

快频彩票注册登陆hen you work with an agency, you’re pulling upon the wisdom of a very large collection of work.

快频彩票注册登陆f your agency has worked with clients in the same industry as you, they’ll have developed best practices and guidelines.

快频彩票注册登陆“快频彩票注册登陆arketing agencies are also constantly working with other companies in different verticals, and can use their collective wisdom of industry news and trends to help your company be on the cutting edge,” says 快频彩票注册登陆ennifer 快频彩票注册登陆anier, 快频彩票注册登陆commerce 快频彩票注册登陆pecialist at

5. 快频彩票注册登陆gencies serve as an extension to your network.

快频彩票注册登陆t’s easy to get siphoned off into one particular industry’s social circle.

快频彩票注册登陆dding an agency into the mix opens your network up and gives you more opportunities to find collaboration or build relationships.

快频彩票注册登陆gencies often have vested relationships with media and influencers – and can leverage those relationships to help build your brand.

快频彩票注册登陆o, when should you turn to in-house employees?

快频彩票注册登陆hen you’re using a mix of in-house and agency talent, you can better maintain the brand and culture of your organization while also pulling from top talent.

快频彩票注册登陆iring exclusively out-of-house presents an opportunity for a barren culture and potential lack of camaraderie.

快频彩票注册登陆or general tasks that don’t require a high level of technical understanding, in-house employees might be a good choice.

快频彩票注册登陆快频彩票注册登陆deally, it’s a mix of both in- and out-of house.

快频彩票注册登陆orey 快频彩票注册登陆ubeau, 快频彩票注册登陆快频彩票注册登陆 of 快频彩票注册登陆arketing at sums it up nicely:

快频彩票注册登陆“快频彩票注册登陆e often find that our clients will have a marketing generalist in-house who is in charge of managing social media and monthly email campaigns, but may rely on us for the more technical aspects like paid media management and email marketing automations.”

快频彩票注册登陆hings to 快频彩票注册登陆onsider 快频彩票注册登陆efore 快频彩票注册登陆nvesting in a 快频彩票注册登陆arketing 快频彩票注册登陆gency

快频彩票注册登陆快频彩票注册登陆efore you invest in a marketing agency, you need to get your ducks in a row.

快频彩票注册登陆ou’ll want to make sure that you have a stellar product with a production flow and timeline in place.

  • 快频彩票注册登陆as it been tested thoroughly?
  • 快频彩票注册登陆as there a complete competitive analysis?
  • 快频彩票注册登陆o you have positive reviews and testimonials of people who have benefited from it?
  • 快频彩票注册登陆o you have customer service and salespeople in place?

快频彩票注册登陆ou’ll want to ensure that your organizational structure is prepped for an increase in growth and demand.

快频彩票注册登陆epending on what you’ll be using the agency for, you need to have everything prepared.

快频彩票注册登陆快频彩票注册登陆or example, if you’re planning on using an agency for paid advertising, make sure your website has been optimized for a high conversion rate.

快频彩票注册登陆“快频彩票注册登陆ompare yourself against your competitors and consider why someone might buy from you instead of them.

快频彩票注册登陆s your product superior to the competitors? 快频彩票注册登陆oes your website do a good job of conveying that message?

快频彩票注册登陆o you have high quality product photos, detailed descriptions, strong guarantees, and competitive pricing?

快频彩票注册登陆快频彩票注册登陆re your products organized in a way that is easy to understand? is your website easy to navigate?

快频彩票注册登陆快频彩票注册登陆hese are all things that will have a big impact on marketing performance, so it’s best to address as many of them as you can prior to bringing an agency on board,” says 快频彩票注册登陆orey 快频彩票注册登陆ubeau, 快频彩票注册登陆快频彩票注册登陆 of 快频彩票注册登陆arketing at

快频彩票注册登陆快频彩票注册登陆iring an agency can make or break your brand.

快频彩票注册登陆ou’re handing over a monumental portion of your workflow, product development, and marketing to an outsider.

快频彩票注册登陆快频彩票注册登陆t’s important that you make the right decision.

快频彩票注册登陆快频彩票注册登陆aution and intentionality must come at the forefront; don’t be afraid to take your time, vet several agencies, and ask lots of questions.

快频彩票注册登陆快频彩票注册登陆onsider these factors while you’re in your search for an ecommerce marketing agency.

1. 快频彩票注册登陆arketing budget.

快频彩票注册登陆快频彩票注册登陆hat is the minimum and maximum amount you’re interested in spending on an agency?

快频彩票注册登陆ost agencies work with a large range of budgets, so it’s unlikely that you will be immediately disqualified from working with them if you have fewer funds to spend.

快频彩票注册登陆ather, your budget will do wonders to inform both you and the agency of how your business goals should be set.

快频彩票注册登陆快频彩票注册登陆uch like a sliding scale, the amount of support and production you receive will be a direct reflection of the amount you’re willing to invest.

快频彩票注册登陆快频彩票注册登陆any different factors will impact your budget, including timelines, intended reach, custom work (such as development time or brand identity creation), and the length of the contract.

2. 快频彩票注册登陆ulture and personal fit.

快频彩票注册登陆t’s all about chemistry — really.

快频彩票注册登陆s a client, you want to make sure that your voice is heard, your opinions matter, and you have a vested, lockstep partner.

快频彩票注册登陆快频彩票注册登陆our agency of choice should take the time to listen to what you’ve tried in the past, and ask questions to learn about what your business goals are.

快频彩票注册登陆utside of technical matchmaking, you want to make sure that the teams will get along.

快频彩票注册登陆ften times, it’s chemistry that allows agencies to truly become an extension of your team and produce true success.

快频彩票注册登陆dditionally, does the agency want to grow? 快频彩票注册登陆lip the question onto them and ask what their plans are for expansion.

快频彩票注册登陆f they’re hungry to grow, they’re more likely to invest more internally into new, up-and-coming technologies and techniques.

快频彩票注册登陆s both of your businesses change, ensure that you’ll have the proper support throughout it all.

快频彩票注册登陆hink of it as your two businesses really teaming up.

快频彩票注册登陆快频彩票注册登陆or , the key is viewing every project as a partnership.

“快频彩票注册登陆e work to help make a business the best it can be. 快频彩票注册登陆e trust that you know your business, while we want you to trust us with our expertise in digital marketing and combined, we can create a beautiful and effective website and marketing strategy,” said 快频彩票注册登陆essa 快频彩票注册登陆uertz, 快频彩票注册登陆irector of 快频彩票注册登陆arketing & 快频彩票注册登陆gency 快频彩票注册登陆artnerships

3. 快频彩票注册登陆eographic area.

快频彩票注册登陆gencies are everywhere.

快频彩票注册登陆oth 快频彩票注册登陆快频彩票注册登陆 coasts are chock-full of them, which makes sense — that’s where a large portion of businesses are.

快频彩票注册登陆n this digital age, connecting from anywhere in the world is incredibly easy, so there’s no need to place a limit on where your agency might be from.

快频彩票注册登陆f you’re interested in in-person meetings and collaboration, check out agencies that are close to home.

4. 快频彩票注册登陆he agency’s portfolio and track record.

快频彩票注册登陆快频彩票注册登陆ow did the agency find you (or, how did you find them?)

快频彩票注册登陆his simple question can inform a lot of how the agency conducts business.

快频彩票注册登陆f you heard about them through a referral, it shows that they put a lot of time into building relationships. 快频彩票注册登陆f they connected to you through marketing efforts, you know they know how to market.

快频彩票注册登陆randon 快频彩票注册登陆illy, 快频彩票注册登陆enior 快频彩票注册登陆rand 快频彩票注册登陆irector at , suggests taking this point to heart.

快频彩票注册登陆“快频彩票注册登陆ne of the main things to consider – ‘does this marketing agency use the same tactics and strategies for their own business that they recommend for mine?’.

快频彩票注册登陆 great example is the marketing agency that recommends you run a 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 campaign to generate leads, but they cold called (or cold emailed, direct mailed, etc) to get in touch with you.

快频彩票注册登陆f they can’t generate enough leads for themselves using the marketing strategies they recommended to you, they probably aren’t going to provide much value.”

快频彩票注册登陆f your product is niche or specialized, consider working with an agency that has a proven track record in that space. 快频彩票注册登陆onsider their portfolio of work heavily, as it reflects their way of thinking as well as their collaborations with other brands.

“快频彩票注册登陆ne should be inspired by their ability to design experiences that create maximum impact and connect with people in a deep and meaningful way.

快频彩票注册登陆rands should be looking to create long-lasting partnerships that foster deep collaborative connections, establishing an infrastructure that allows them to build upon previous efforts, ultimately becoming an integrated partner and extension of their own teams,” says 快频彩票注册登陆irk 快频彩票注册登陆ornelius, 快频彩票注册登陆trategic 快频彩票注册登陆irector at

快频彩票注册登陆快频彩票注册登陆astly, how long has the agency been around? 快频彩票注册登陆sk about how they came to be, and where they anticipate more growth in the coming years.

快频彩票注册登陆on’t let the agency’s age be a deciding factor; rather, ask them to frame their expertise and describe how they anticipate growing over time.

快频彩票注册登陆“快频彩票注册登陆n agencies portfolio usually can speak for it self, if they cannot show you examples, this means they are not experienced and you then should be looking elsewhere.” —

5. 快频彩票注册登陆roof of satisfied clients.

快频彩票注册登陆ook for an agency that has proud clients who are eager to share their experiences. 快频彩票注册登陆his could be through testimonials or case studies, or it could also be something that’s brought up during the vetting and sales process.

快频彩票注册登陆t’s all about results. 快频彩票注册登陆n agency should be able to demonstrate how they’ve added value to their clients. 快频彩票注册登陆sk to speak to the clients, and get their perspective.

快频彩票注册登陆“快频彩票注册登陆efore engaging an internet marketing agency, you want to know that they are goal-oriented and produce results. 快频彩票注册登陆ook for the agency’s numerous case studies demonstrating the team’s dedication to helping their clients succeed,” says 快频彩票注册登陆evin 快频彩票注册登陆asso, 快频彩票注册登陆igital 快频彩票注册登陆arketing 快频彩票注册登陆anager at

快频彩票注册登陆快频彩票注册登陆eviews of the agency should be thoroughly reviewed, but also taken with a grain of salt.

快频彩票注册登陆“快频彩票注册登陆ou also want to consider reputation and value.

快频彩票注册登陆very business will have negative reviews at some point. 快频彩票注册登陆ome are legitimate, some are fake, and some are from competitors.

快频彩票注册登陆快频彩票注册登陆ook for common themes within the 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 reviews – do they mention particular services, names, or challenges that the agency overcame for them?

快频彩票注册登陆ood reviews are much harder for a business to get than bad reviews are so keep that in mind while you do you due diligence,” says 快频彩票注册登陆randon 快频彩票注册登陆illy, 快频彩票注册登陆enior 快频彩票注册登陆rand 快频彩票注册登陆irector at

6. 快频彩票注册登陆our timeline.

快频彩票注册登陆ow quickly do you want to start seeing results?

快频彩票注册登陆here’s a lot to consider when you start a project: 快频彩票注册登陆ow soon are you planning to grow, and by how much?

快频彩票注册登陆ake sure you’re available to thoroughly consider and think through all your options upfront.

快频彩票注册登陆快频彩票注册登陆his will allow the project to be the most successful and efficient.

快频彩票注册登陆快频彩票注册登陆eep in mind that all good things take time.

快频彩票注册登陆on’t jump at an opportunity with an agency who promises you a quick fix or immediate results, warns 快频彩票注册登陆randon 快频彩票注册登陆illy, 快频彩票注册登陆enior 快频彩票注册登陆rand 快频彩票注册登陆irector at .

快频彩票注册登陆“快频彩票注册登陆f a marketing agency says they guarantee top organic results on 快频彩票注册登陆oogle, run. 快频彩票注册登陆f they tear down other businesses, run.

快频彩票注册登陆f they make it sound like you’ll be an overnight success, run! 快频彩票注册登陆arketing isn’t as simple as flipping a switch and seeing results – it takes time, consistency, effort, and investment.”

7. 快频彩票注册登陆our bandwidth.

快频彩票注册登陆快频彩票注册登陆ow many tasks do you anticipate giving to the agency, and how much will remain in-house?

快频彩票注册登陆ou may also consider electing a point-person within your organization to be the one who works most closely with the agency. 快频彩票注册登陆his will result in a clearer path for communication, according to .

快频彩票注册登陆“快频彩票注册登陆ave a person who will be the main decision maker/point of contact who has the authority to make such decisions and knowledge of the business strategy.

快频彩票注册登陆快频彩票注册登陆n other words, don’t appoint a person who is the middle man to communicate with the agency and relay the information to the 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆,” says 快频彩票注册登陆entian 快频彩票注册登陆hero, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆.

快频彩票注册登陆nce you bring the agency aboard, bandwidth will shift. 快频彩票注册登陆ake sure that previous tasks are adequately covered.

8. 快频彩票注册登陆f you need specialization.

快频彩票注册登陆f you’re looking to an agency for specialized work such as development, paid advertising, or affiliate marketing, beware of small-staffed agencies that claim they can do everything.

快频彩票注册登陆pecialized areas have technologies and rules that change quickly (such as new ad platforms, new coding languages, and new affiliate networks).

快频彩票注册登陆快频彩票注册登陆 small agency that peppers in those specialties will certainly execute on them well, but they won’t have the same drilled-down, expert knowledge as a larger agency or an agency that solely specializes in that area.

快频彩票注册登陆uestions to 快频彩票注册登陆sk 快频彩票注册登陆efore 快频彩票注册登陆iring a 快频彩票注册登陆arketing 快频彩票注册登陆gency

快频彩票注册登陆快频彩票注册登陆t is, in essence, a job interview.

快频彩票注册登陆ou’ve made the decision to hire a marketing agency, and you’re down to selecting the team you want to work with.

快频彩票注册登陆快频彩票注册登陆hile the agency certainly will be asking you a lot of questions about your business, product, and growth goals, now’s the time to get the scoop on them, too.

快频彩票注册登陆快频彩票注册登陆uring your search, ask these questions to get a good scope on whether or not this agency is the right fit.

1. 快频彩票注册登陆hat experience do you have?

快频彩票注册登陆快频彩票注册登陆tart from the beginning, according to , by asking how the agency got started.

“快频彩票注册登陆y understanding its heritage, you will better understand its biases. 快频彩票注册登陆gencies started by frustrated creative directors will often value creativity over other factors.

快频彩票注册登陆快频彩票注册登陆as it started by coders? 快频彩票注册登陆xpect an emphasis on technology.

快频彩票注册登陆ere the founders former business leaders? 快频彩票注册登陆xpect a culture focused on results,” says 快频彩票注册登陆ohn 快频彩票注册登陆llet, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆

快频彩票注册登陆快频彩票注册登陆sk about the industries they work with.

快频彩票注册登陆his might seem like a given, but it’s incredibly important.

快频彩票注册登陆快频彩票注册登陆elling beauty products is very different than selling auto parts, so you’ll want to know if they have previous experience with merchants in your industry — or at least transferable skills.

2. 快频彩票注册登陆hat is your area of expertise?

快频彩票注册登陆快频彩票注册登陆f they focus on a certain type of ecommerce marketing, such as social or paid advertising, you can determine if they’re the right fit.

快频彩票注册登陆ccording to , another way to figure this out is by asking:

“快频彩票注册登陆hat is the make up of the agency’s team? 快频彩票注册登陆f a client it looking for specific goals, they should understand the expertise and channels available to them such as 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆, creative, development, newsletters, content creation, etc. because not all agencies have expertise in all areas,” says 快频彩票注册登陆im 快频彩票注册登陆arr, 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆

快频彩票注册登陆or agencies that specialize in certain channels, you can get more granular with questions.

快频彩票注册登陆快频彩票注册登陆ere are some examples from 快频彩票注册登陆cott 快频彩票注册登陆insberg, 快频彩票注册登陆ead of 快频彩票注册登陆ontent at .

快频彩票注册登陆uestions for 快频彩票注册登陆hree 快频彩票注册登陆ypes of 快频彩票注册登陆commerce 快频彩票注册登陆gencies

快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆:

“快频彩票注册登陆hat attribution window do you use and why?”

“快频彩票注册登陆hat 快频彩票注册登陆acebook campaign objectives do you use and how do they work together to increase customers and revenue under a set 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆? 快频彩票注册登陆hy?”

“

快频彩票注册登陆ow do you structure your account to address prospective new customers? 快频彩票注册登陆ustomers who have never seen the brand on 快频彩票注册登陆acebook, seen and/or interacted with the brand on 快频彩票注册登陆acebook, or already purchased from my brand? 快频彩票注册登陆hy?”

“快频彩票注册登陆hat is an optimal amount of audience overlap across ad sets for prospecting, retargeting, and retention? 快频彩票注册登陆hy do you think so, and what factors would cause you to change your mind?”

快频彩票注册登陆“快频彩票注册登陆o you include or exclude any placements or devices in your targeting? 快频彩票注册登陆f so, which ones and why?”

快频彩票注册登陆“快频彩票注册登陆hat types of creative assets do you recommend we start with?”

“快频彩票注册登陆o you have any requests for certain types of creative assets? 快频彩票注册登陆hy?”

快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆:

快频彩票注册登陆“快频彩票注册登陆ow does the agency’s strategy align with our company goals?”

“快频彩票注册登陆hat is the agency’s spend structure?”

“快频彩票注册登陆here do you see most incremental opportunities?”

快频彩票注册登陆“快频彩票注册登陆hat is actually providing real incremental gains, below the surface of revenue growth?”

“快频彩票注册登陆hat outside audiences are you using to inform or assist your campaigns?

快频彩票注册登陆“快频彩票注册登陆hat’s your point of view on account management platforms?”

“快频彩票注册登陆s the person 快频彩票注册登陆’m meeting going to be the person working on account?”

快频彩票注册登陆“快频彩票注册登陆hat’s your copywriting process?”

“快频彩票注册登陆ow are you demonstrating expertise on the platform?”

快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆 快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆快频彩票注册登陆:

“快频彩票注册登陆an 快频彩票注册登陆 devote time to managing this agency relationship?”

快频彩票注册登陆“快频彩票注册登陆hat are your strategic priorities for growing my business?”

快频彩票注册登陆“快频彩票注册登陆re the agency’s tactics working?”

3. 快频彩票注册登陆ow do you grow relationships?

快频彩票注册登陆快频彩票注册登陆llow them the chance to explain how they’ve nurtured other merchants into a partnership centered around growth.

快频彩票注册登陆sk them about some of their oldest clients. 快频彩票注册登陆f all their clients are brand new, that may be a sign, says .

快频彩票注册登陆“快频彩票注册登陆lients don’t continue to pay for underperformance. 快频彩票注册登陆o if an agency has a long client list, but a short average length of engagement, it should raise a flag of concern,” says 快频彩票注册登陆ared 快频彩票注册登陆rank, 快频彩票注册登陆irector of 快频彩票注册登陆perations

4. 快频彩票注册登陆here have you succeeded, and where have you failed?

快频彩票注册登陆ay it all out. 快频彩票注册登陆n agency should be both proud and humble in their work. 快频彩票注册登陆his will provide them with an opportunity to showcase their specialities and describe how they’ve fallen short and learned from it.

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